Camping World to sponsor Truck Series through 2022
CHARLOTTE, N.C. (AP) – NASCAR has reached a seven-year contract extension with Camping World to remain the title sponsor of the Truck Series through 2022.
Camping World’s first seven-year entitlement deal ran through 2015, but CEO Marcus Lemonis began negotiations well in advance of the expiration.
Lemonis said since signing with NASCAR and the Truck Series in 2009, his RV supplies company based in Bowling Green, Kentucky, has added 35 percent more stores and eclipsed $3 billion in annual revenue.
The deal announced Monday gives Camping World exclusive rights to market its Good Sam Roadside Assistance program as the “Official Roadside Assistance of NASCAR.” It also gives official NASCAR branding to CarCash and AutoMatch USA.
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