Kentucky officials have launched a campaign aimed at making sure babies are sleeping safely. Officials are pushing the initiative because Sudden Unexpected Infant Death happens in about 85 infants each year in Kentucky. Public health officials say many of those deaths are preventable. In an effort to decrease the number of deaths, officials began a campaign this month to remind the public of the "ABCs" of safe sleep. Dr. Ruth Shepherd at the Kentucky Department of Public Health told The Courier-Journal that the safest way for babies to sleep is "alone, on the back, in a crib."